This workshop will be given by Frederic Gonzalo, a marketing and communications enthusiast with over 20 years of experience in the business world, both in Canada and abroad. In early 2012, he founded Gonzo Marketing and became a marketing strategy consultant, speaker, and trainer on the use of new technology (Web, social media, mobility).
Since 2013, his blog has been one of the Top 10 in Canada in the “Business, Marketing, and Social Media” category, and he has authored three books on content marketing, the drafting of marketing plans, and best practices in social media.
He regularly works with various online publications, in addition to appearing as a marketing expert on a variety of programs on radio (Radio-Canada, FM93) and television (Télé-Québec, MAtv, Canal Argent, Radio-Canada), and for various other media (La Presse, Montreal Gazette, TourismExpress, Pax Magazine, etc.).
Over the last three years, Frederic has held over 150 work sessions, talks, and workshops, in English and in French, in Quebec, elsewhere in Canada, in the United States, and in Europe!